Labor Day has passed, the white pants are tucked away, and Bath & Body Works has had the apple scented candles out for over a month. You know what that means? It’s finally fall! 

love summer. I love the warm days spent on the water with good friends and a drink in hand. Cute sundresses, fresh peaches and all the country music your ears can handle are just a few of the wonderful things about summer. 

However I’ve had enough.

I’m ready for brisk mornings, colorful leaves, apple pie and running through haunted houses with friends. I’m also ready to make my bedroom the coziest of places!

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Raise your hand if you feel like the only time you get to relax is when you lay your head on your pillow.

Millennials are known for being constantly on the move, especially if you’re a #girlboss with an awesome side hustle. However, just because you’re constantly busy doesn’t mean you can’t make investments in yourself. Whether that means taking 20 minutes a day to workout, using a face mask once a week, or even purchasing that jacket you’ve had your eyes on, it’s so important that you invest in yourself!

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I know I’ve said countless times on here that I’m a lipstick junkie. While the bucket of lipsticks in my bathroom can testify to the this fact, I’m also a lover of mascara. No eye makeup look is complete without it. In my opinion, the bigger and longer the lashes the better, no matter how many layers of mascara it takes to get there. Unless you reach that crunchy, spider leg look. Then you’ve gone too far…

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Shopping for gifts, sometimes I love it, sometimes I hate it. Depending on the person, it can be a hard to think of that perfect present you know they’ll enjoy for years to come. If I can’t think of something fun to buy, I usually think about the persons job and what they could need at work. A suit for the business man, a new stethoscope for a nurse, or a  new bag for the persona who brings their entire life to and from work.

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I have recently been exploring the horizons when it comes to new beauty products on the market. As much as I have some old favourites, I’ve noticed that how I do my everyday makeup in the winter often differs to that in spring and summer. But why? With the warm weather having different effects on my skin such as clearing my acne and giving me a bronze-colour, I reach for products that give less coverage and use lots more highlight. Below are some of my favourite makeup products for spring and summer use.

Skin Products

To me, my summer, skin-focused makeup products include primer, a light-weight concealer, cheek contour and plenty of dazzling highlight. This is different to winter, where I use high-coverage foundation, build to a high-coverage concealer, bronze as well as cheek contour and use a little less highlight.

To prep the face:

Toner or Facial Spray

Favorite Everyday Makeup For Spring & Summer

Quite recently, I’ve come across the Mario Badescu Spritz.Mist.Glow facial spray set and I’m not going back anytime soon. These sprays are so versatile and really work. As there are 3 different scents, I use them for different times in the day. For mornings, I use the cucumber spray to refresh my skin and wake me up. It adds another layer of protection before I apply primer and then my other makeup products. Having finished my makeup I then spritz my face again to lock the makeup in place whilst giving me a glow too.

Primer

No 7 Airbrush away Primer

I received the “Airbrush Away” primer from No.7 in a beauty advent calendar, Christmas 2017. I am always quite skeptical whether the products you receive in calendars are going to be of high quality and of course, suitable for me. With the brands having to tailor them to mass audiences, you can come across some products that just don’t work for you. Thankfully, this was not the case. In fact, the whole No.7 advent calendar was full of great products, though my overall favourite is without a doubt, this primer.

I love using thick primers compared to lighter, lotion-type primers. The formula of the Airbrush Away primer is my ideal consistency. It applies nicely to the skin and you don’t have to use a lot of it to cover your face which is great. It helps my makeup to last, stopping it from easily rubbing away and gives me a flawless finish. I also like the Benefit POREfessional primer too but find as I use primer everyday, regardless of the season, it isn’t as affordable. This is more my go-to primer for special occasions.

Concealer

Maybelline Age Rewind Concealer

I use the Maybelline Age Rewind Eye Concealer. My shade is light. This is slightly lighter than what I’d usually go for but find that it really helps to brighten my under eye area and make me look more awake. I use the same concealer in the winter months however, I tend to apply more and sometimes “bake” the under eye to really lock in the coverage. It works wonders. It costs £8.99 though I often buy 2 when it’s on sale to make it slightly cheaper. However, it lasts me a while so tend not to buy more than 2 at a time to avoid it going out of date. (I still find it kind of weird how makeup can go out of date!)

Cheek Contour

Clinique Chubby Stick Sculpting Contour

I’m not a massive fan of powder products so instead of bronzer I like to use cheek contour. I find it gives a much more glowy look to the skin which I love. The one that I use is the Clinique chubby contour stick. This product costs £20.00 from the Clinique site, though you can get it cheaper elsewhere. I think it just comes in the one shade – or it’s the only shade I can find at my local Boots and what I can see online at present. It blends really easily and warms up the face nicely without being too orange looking. If you prefer more of a natural look I think creamy cheek contours are a great addition to your makeup bag as they sort of “melt” into the skin and can be made to look as intense as you’d like. For me, that’s often not too intense unless I’m going out.

Highlight

Makeup Revolution Golden Sugar Blush Palette

Highlight is no doubt one of the most popular makeup products to date. I feel it makes your makeup look finished and flawless. I use a variety of highlighters though my all time favourite for both affordability and the product itself, would have to be the Makeup Revolution Blush Palette in Golden Sugar. (Yes, I know it says Blush, but it’s amazing for highlight particular on my skin as I’m quite pale. From this palette I get highlight, blush and bronzer shades for a variety of different looks!) It costs £6.00 which is amazing and with the range of colours you can create various makeup looks with this palette and for the darker shades that perhaps don’t exactly match your skin tone, they’re rather pigmented to use as eyeshadows.

Eye Products

To make me look alive:

Mascara

Rimmel London Lash Accelerator Endless Mascara

Mascara is without a doubt my go to makeup product. I can quite happily venture “out out” without a full face of makeup as long as I have my Rimmel London Lash Accelerator Endless Mascara on. This is by far my favourite mascara and costs £7.99 from Boots. It makes my eyelashes super long whilst being spread out and “wispy” looking. I love the look of fluffy eyelashes and with this product I get just that. It’s perfect!

Eyeshadow

Morphe 35N 35 Color Matte Palette

I love lots of eyeshadows products but my favourites are my Morphe 35N Matte Palette and my Makeup Revolution Flawless Palette. The Morphe palette costs £23.00 from Beauty Bay and comes with 35 shades. It’s probably my favourite over the Revolution palette as the shadows are super pigmented, creamy and apply amazing. I use the Morphe brushes to apply it which is probably another reason why they work so well. Morphe brushes are highly recommended by many beauty bloggers and I can see why.

Revolution Eye Shadow Palette Flawless 16G

On the other hand, the Revolution palette costs £8.00 and has 32 shades. This is the palette I take with me when I’m travelling as with having few shades, it is a lot smaller and cheaper if anything happened to it! The shadows are great and blend really easy, though they don’t feel as buttery as the Morphe ones. However, for the price you literally cannot fault them. Packaging and all.

Eyebrows

The eyebrow product that I use is the Laura Mercier Pomade Brow Duo. It includes 2 eyeshadow shades, one light brown (which is a little too light for how I like my eyebrows) and the second, a dark, chocolate brown. This brow palette costs £20.00 from John Lewis. I use this straight onto my brows and then brush them into place with the Benefit 24hr Brow Setter. This stuff is the bomb! I could not recommend this product more. It sets your brows in the perfect position for the whole day long – amazing. The Benefit 24hr Brow Setter costs £20.00 from Look Fantastic.

If I found that from brushing through my brows with the Benefit product, some of the brow shadow comes off, I re-apply in those places whilst the brow gel is still wet. That way the shadow sets and locks in place as the gel dries.

Eyeliner

Soap & Glory Eyeliner

Last but not least, another go to product I use is eyeliner. I have quite wide eyes that look like they’re bulging out of my face. Due to this, after applying mascara, it can look like the corners of my eyes are bare – which I don’t particularly like. I prefer for my eyes to look round so I add black eyeliner to the inner and outer corner of my eyes so that it makes a complete circle. The eyeliner that I use is from Soap & Glory and it costs £5.50. It is extremely black and pigmented so that you don’t have to apply lots to get a nice amount on your eye.

Before this, I used to use a No.7 eyeliner which costs £7.50. This was more of a grey shade which meant that I got a lovely colour without being too black and darkening my eyes. Alternatively, when I wanted to go darker for more night time looks, you couldn’t really build it up to a black which is why I think the Soap & Glory eyeliner is better.

Summary

Below is a complete list of all the products I use during spring and summer. I’ve tried to make sure they’re all from main beauty stores to make it easier to buy if you’re interested.


This post was kindly written by Katie Rose, Lifestyle Blogger at ok Kate

I’m Kate, a Digital Marketer by day and lifestyle blogger by night. ok Kate is a blog about my life as a “normal”, young adult featuring posts on beauty, fashion and travel. If you’d like to follow me on Instagram, I’d be sure to return the favour.

 

makeup essentials for spring & summer. #summer #makeupideas #makeuptips #beautyblogger

Oh Instagram, how I love thee so. Er…sometimes. Other times Instagram can be biggest pain and frustration. With constant algorithm changes, spam accounts, and people following and then unfollowing, mastering Instagram seems impossible. There are so many articles out there on the “best” ways to grow your account (I’ve written one too), but what may work for one person doesn’t always work for someone else. One method that has stood the test of time, however, is using hashtags.

I know there was that whole shadow ban thing a few months back, but honestly, I haven’t noticed much of an issue recently. I also couldn’t really tell you what the shadow ban was. Everyone was so up in arms about it for a bit and then things settled back down again. Maybe I was one of the lucky ones who managed to dodge the dreaded ban? Either way, I’m a big fan of hashtags.

Related Reading: The Do’s And Don’ts Of Growing Your Instagram

Utilize More Niche Hashtags

There are countless hashtags for every niche, so you never have to worry about there not being any that fit your photo. One of my favorite features Instagram has introduced recently is the ability to follow hashtags. I initially followed the hashtag #blogger but found that a lot of posts popping up in my feed were from accounts with thousands upon thousands of followers. The bloggers behind the accounts are living these extravagant lives that I can only dream of having one day. Not really what I want to be seeing all the time.

I now follow a few smaller hashtags that have introduced me to some beautiful accounts. Hashtags like #seeingthepretty and #nestandthrive have fewer posts attached to them and I really enjoy seeing the photos in my feed. By using more niche and focused hashtags, as opposed to more general ones, you’re more likely to have people click to view your account and follow you.

Here’s what it looks like to follow hashtags and have the photos show up in your feed.

 

Switch Up The Hashtags You Use

One thing I have found is that you have to switch up the hashtags you use. I used to (and I mean a few weeks ago 😅) just copy the same list of hashtags from my notes app into the photo description. I noticed after a while that I wasn’t getting much engagement from people outside of those who follow me. That’s when I did a little research and added some new tags to my photo. I got way more likes and gained some new followers from that post.

I think the best “formula” for hashtags is to use a mixture of broad and more focused ones. The broad ones are good for exposure, but so many people use #blogger that your photo will be quickly lost. More focused hashtags don’t have as many people actively searching for them but those are are more engaged. Make sense? If not leave me comment down below, I’d love to chat Instagram strategy with you!

Related Reading: Why I Left My Instagram Comment Pods

I’d also love to share all of the research I did on hashtags for beauty and lifestyle bloggers. Why waste time trying to find some that are right for you when you could just grab my free list of 125+ hashtags instead?

Just enter your name and email and I’ll send the list your way. Trust me, hashtags have the potential to be the answer to all of your Instagram problems. You just have to use them correctly!

Did you enjoy this post? Share it so others can read it too!

Hashtags are essential to your growth on Instagram! Get a free list of over 125 hashtags guaranteed to grow your beauty and lifestyle blog! From Audrey of With Love. #instagramstrategy #beautyblogger #socialmediastrategy

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Audrey Knizek